In Set up an Amazon Ad Campaign for your Kindle ebook 2, I promised to let you know how I got on using Manual Targeting.
The figures show:
- 4,462 impressions
- advertising spend of £3.65
- one sale at £2.99
The only big number is impressions; otherwise it’s all small beer. The result is a very small loss.
There were also some pages read via Kindle Unlimted, which may be due to the Ad Campaign.
Overall, it’s not working all that well!
Luckily, I can set up the same campaign on new dates without spending time setting it up and dreaming up keywords.
Set up an Amazon Ad Campaign for your Kindle ebook – 3